As a business owner, you’re constantly considering costs and benefits and you’re also thinking about how to make your business grow. Marketing is essential, but there are so many options, from playing ads on the radio to placing ads online.

 

Here’s an alternative to traditional advertising: Wrapping your vehicle. A vehicle wrap can help you reach new customers, and it’s an incredibly affordable form of advertising. Here are five reasons you should consider wrapping your vehicles to grow your business: 

Vehicle Wraps Are Cost-Effective

Compared with other forms of advertising, vehicle wraps are a low-cost way to promote your business. Wrapping your car can be more affordable than advertising on a traditional billboard, and it’s certainly more cost-effective than traditional advertising, like TV or radio commercials. 

 

They’re also a great way to make a lasting impression on potential clients; vehicle wraps are an inexpensive, memorable way of increasing brand recognition! 

They Can Help You Reach More Potential Customers

Ottawa is a massive city, spanning 2,778 square kilometres; place a single billboard up, and you might not ever get noticed. Spend your time driving from client to client with a vinyl wrap on your vehicle, and you’ll get seen by people around the city.

 

With a vinyl wrap, your vehicle becomes a mobile billboard, giving you unmatched visibility in a city like Ottawa. Get your entire fleet wrapped, and you’ll have billboards travelling everywhere you work; that gives your business incredible reach. 

Your Vehicle Wrap Works 24/7

One of the problems with traditional advertising is that you need to catch your customers at the right time; if they’re not watching TV or listening to the radio when your ad plays, you’ll miss them. A vinyl wrap, on the other hand, works constantly; while you’re out on the job, people can see it on the street, and when you’re sleeping, they can see it in your driveway. 

Vehicle Wraps Protect Your Vehicles

Vehicle wraps can actually help protect your work vehicles from theft. Thieves are always looking for non-descript vehicles; it makes them easy to sell, and harder to track. When your vehicle is branded with your company’s information, a thief would have to remove the wrap before selling it; not something they’ll want to do. In the rare event that a thief does opt to steal your vehicle, it will be extremely easy to get it back to you; there’s no doubt who the vehicle belongs to when it’s wrapped with your company’s name and phone number! 

Vehicle Wraps Are Convenient and Customizable

There are all kinds of different vinyl wraps available—you can get car wraps, truck wraps, van wraps, and more. There are partial wraps and full wraps available, as well as simple vinyl cut-outs.

 

You can also easily add and remove vehicle wrapping; the process doesn’t take long at all, and it’s simple enough to reverse. This means you can transform a wrapped vehicle in short order if your branding needs to change! 

Conclusion

Own a business in Ottawa? Whether you’ve got a small business or a larger business you want to advertise, wrapping your vehicle or fleet is an effective form of advertising. You’ll reach more potential customers, protect your vehicle, and advertise your business year-round—all at a fraction of the cost of traditional advertising.

 

We offer high-quality vehicle wraps in Ottawa; whether you need a car wrap or a full fleet wrap, we can help. For a free quote on wraps, contact us today!