A tremendous amount of skill, effort, and talent goes into the production of a memorable concert or an impactful film, and the same can be said for an outstanding graphic design. Extensive behind-the-scenes work is involved in the creation of even a single visual which is why, at SpeedPro Ottawa, we’re committed to a transparent and efficient graphic design process that ensures effective client-designer communication from start to finish.

Whether you’re overhauling outdated signage, envisioning a custom wall mural to make a bold statement in your space or need a vehicle wrap design concept that will turn heads and capture your brand identity on the go, the graphic design team at SpeedPro Ottawa is ready to collaborate with you and bring your vision to life. Below, we’ve provided an overview of the steps involved in our professional design process to help you gain an awareness of what to expect along the way.

To learn more about graphic design and the wide variety of other services offered at SpeedPro Ottawa, contact our dedicated team directly today!

Preparing For A Successful Graphic Design Phase

Effective communication is fundamental to a successful graphic design process, and at SpeedPro Ottawa, our experienced graphic designers are committed to establishing excellent working relationships with clients and investing the time necessary to lay the groundwork for productive collaboration. You can trust that before diving into your graphic design project, your graphic designer will provide you with a clear framework and expectations for the journey ahead.

Step 1: Understanding Your Business & Project Goals

The first stage of our collaborative process involves gaining an in-depth understanding of your business and the objectives of your graphic design project. We’ll ask you to share information about your brand, target audiences, and design ideas and may also make inquiries about where the graphics will be used and what problems you envision being resolved through graphic design. The more details you can provide for us the better!

During this phase, we’ll also aim to provide you with a clear timeline and set realistic expectations for the outcome of your project.

Step 2: Gathering Essential Materials For The Design

Once we’ve gained an understanding of your business and project goals, we’ll ask you to provide some essential materials so that we can get started designing. These typically include:

• Pictures and rough dimensions of the vehicle, storefront, wall, or other location where the graphic design is intended to go
• The logo of your business in vector format
• A list of information/text, pictures, graphics, and other elements you want to be included in the final design

Once we’ve received these materials, our graphic design team will pinpoint graphic trends in your business’s industry. During this research phase, we’ll also determine what design strategies are working well for your business competitors in similar niches.

Step 3: Reviewing & Providing Feedback On Design Mockups

This step is perhaps the most exciting of all. Our graphics team has breathed life into an original visual design concept and is ready to share it with you!

At this stage, we’re eager to get your input and appreciate hearing your overall reaction to our design mockups as well as receiving actionable feedback about what you’d like to see added, changed, or deleted. This is the moment for clear communication, so don’t be shy. We want to see the project through your eyes in order to get the final outcome just right!

Step 4: Refining The Design Based On Feedback

Once you’ve reviewed our design mockups, we’ll go back to the studio to continue the concept development process by making revisions and incorporating your feedback. Soon after, we’ll provide you with an updated version. Once again, we’re looking for your clear, productive input with the end goal of achieving an outcome that will exceed your expectations. We’re happy to refine our design as many times as necessary in order to make that happen.

Step 5: Finalizing The Design

Once you’ve given the final approval to our graphic design team, your project will move forward into the manufacturing and production phase. At SpeedPro Ottawa, we’re proud to offer a broad spectrum of state-of-the-art printing and signage fabrication services in-house. As one of the Ottawa region’s leading signage companies, we’re your trusted source for graphic designs stunningly showcased on custom signs, banners, vehicle wraps, trade show displays, wall and floor decals, window films, and much more.

In addition, our comprehensive installation process involves everything from a site survey and the removal of existing signage to the permanent placement of your new and transformative design elements. At SpeedPro, there’s a reason we’re so in demand as a sign, vehicle wrap, decal, and window film installer in Ottawa: We know how much you invest in your brand and we strive to do the same. Contact us directly to learn more!

Step 6: Preparing For Future Collaboration

Going through the steps of the creative design process with our graphic design team paves the way for future collaborations. Each new project will be more streamlined as you and your graphic designer further refine your communication and build on the productive processes and strategies you’ve already put in place. We look forward to earning your trust and establishing an ongoing relationship with your business over time!

Whether you’re seeking a long-term partnership or a quick and creative solution for a single sign or print element, the talented and experienced graphic design team at SpeedPro Ottawa is ready to help. Get in touch with us today to learn more and get started!