Wayfinding Signs

What Are Wayfinding Signs And Why They Matter

Wayfinding signs are simply any signs that help people navigate around a space; in other words, find their way. They’re also known as direction signs. There are all kinds of different wayfinding signs, including:

• Accessibility signs for ramps, accessible elevators, and accessible washrooms
• Directory signs for larger complexes, like those found in doctors’ offices
• Arrows that customers can follow to reach a destination
• Bathroom signs
• Exit signs and emergency signs
• Signs point to stairs

All of these signs make it possible to navigate through a building even if there is no one to guide you. This frees up resources for more pressing customer concerns and helps customers effortlessly make their way through your business.

Wayfinding signs are also excellent for advertising; you can use them to point to items on sale in a retail store, or to a special event or attraction. With the right wayfinding signs, you can guide existing customers to the things they care the most about, while enticing new customers to explore your business. 

Where Wayfinding Signs Are Most Useful

The larger your property is, the more wayfinding signs you’ll need. Commercial real estate managers who operate malls, medical complexes, and other large buildings should use wayfinding signs throughout to ensure that customers can quickly and easily find their destination.

Large retail stores can also benefit tremendously from wayfinding signs; even the aisle signs in grocery stores can be considered wayfinding signs. These signs help customers find the items they need, locate customer service, and find washrooms, elevators, and more.

Wayfinding signs and directional signage are a must for event management, where they are used both indoors and outdoors. It’s easy to see how wayfinding signs can help people navigate through a stadium or theatre—they’re also useful for helping these customers find the event (and event parking). Best of all, random traffic and passersby can learn that an event is taking place, all with the right wayfinding signs.

Custom Wayfinding Sign Solutions

Wayfinding signage doesn’t have to be boring; you can incorporate your brand colours, logos, and calls-to-action into your wayfinding signs. Wayfinding signs should be simple; however, the less clutter there is, the easier it will be for your customers to find what they need.

Custom directional signage incorporates the best of both worlds: Clean, clear directions with subtle branding. We can design and manufacture permanent wayfinding signage, temporary wayfinding signs, and wayfinding signs that feature removal inserts, so that your signage can change as your business does. 

Why Choose SpeedPro for Wayfinding Signage

With over 30 years of experience crafting custom, high-quality wayfinding signage for businesses in Winnipeg, trust SpeedPro Winnipeg North for all of your wayfinding needs. Here’s what makes us stand out from the crowd:

• Quality: All of our wayfinding signage is designed by our team of in-house graphic designers, then printed on high-quality materials. We print wayfinding signs for both indoor and outdoor use, and our outdoor signs are designed to handle Winnipeg’s extreme weather.
• Speed: We’re called SpeedPro for a reason. We offer incredibly fast turnaround times; perfect if you find yourself suddenly needing wayfinding signs for a special event, and great for any business that wants to move fast.
• Service: Need support installing directional signs? Want advice on how to attract more foot traffic to your business by using wayfinding signs? We can help; we offer support before, during, and after the creation of your new signs.