Considering wrapping your business vehicle or fleet, and wondering if the investment is really worth it?

Here’s the short answer: It is.

The longer answer is that choosing to professionally wrap commercial vehicles in Ottawa is a savvy business decision that has the potential to provide a huge return on investment (ROI). In this post, we’ve explored some of the top marketing benefits of vinyl car and vehicle wraps for Ottawa businesses.

Have further questions about getting started with custom vehicle wraps? Contact us at SpeedPro Ottawa today to learn more!

Why Vehicle Wraps Are A Game-Changer For Your Business In Ottawa

High-quality vinyl wraps for business vehicles are:

• Highly visible
• Cost effective
• A long-term advertising solution

Let’s take a closer look at what the numbers have to say about the positive impact vehicle wrapping can have on business marketing in Ottawa (spoiler alert – it’s significant):

Reach A Wider Audience

Let’s start with the fact that a wrapped vehicle represents round-the-clock advertising for your Ottawa area business. Whether you’re stuck in traffic, parked in a client’s driveway, or running errands on your lunch break, your brand’s message is out there being seen. With a wrapped vehicle, there’s no such thing as downtime. In fact, your branding is even working when you’re not – including after business hours – and with the proper maintenance, will continue to do so 24/7 for years.

Just how wide an audience can a branded vehicle reach? While the numbers are impacted by factors such as exactly where your business is located and how much you drive every day, a 2003 study by ARD Ventures found that a wrapped vehicle driven on busy streets can generate anywhere between 30,000 and 70,000 views per day. For a little perspective, that’s up to 2 million impressions per month or 25 million per year!

The bottom line is that if you want to build brand awareness and recognition (and what business doesn’t), wrapping your business vehicle(s) can significantly boost your visibility, helping you reach a wider audience, convert more customers, and ultimately, increase your revenue.

Cost-Effective Advertising

Vehicle wraps offer long-term visibility at a one-time cost. Sounds too good to be true? Well, start believing.

According to research conducted by the Outdoor Advertising Association of America (OAAA), fleet graphics can cost as little as 15 cents per thousand impressions and generate nearly $3 in sales for every $1 spent on advertising. Compared to other advertising formats – such as online ads, which can cost as much as $21 per thousand impressions according to the OAAA – these numbers represent a tremendous return on investment.

If you’re on the go anyway – and you probably are if you own one or more company vehicles – then wrapping your fleet represents an economical marketing investment that will keep on giving back for many years. It just makes good sense; it’s as simple as that.

Key Advantages Of Using Vehicle Wraps For Your Business In Ottawa

With a branded vehicle, your Ottawa business is going places. As if the numbers above weren’t compelling enough, here are two more key advantages to investing in high-quality business vehicle wraps with SpeedPro Ottawa:

Eye-Catching Design

Your fleet of company vehicles is a blank canvas waiting to be transformed into a high-impact, on-the-go advertising solution! Build brand recognition and attract potential customers with eye-catching colours and graphic designs that turn heads wherever they drive (or park).

Not sure where to begin? Our talented and experienced design team at SpeedPro Ottawa is ready to help you bring visually stunning car wrap concepts to life!

Long-Lasting Exposure

Pay once and reap the benefits of high-visibility advertising for years. While there’s always the option to update or replace vehicle wraps as your business evolves over time, staying consistent with a long-lasting vinyl wrap solution is also a great route to take! All of our car wraps offer superior longevity, and we invite you to speak with our team for more information about how to extend the lifespan of your vinyl.

Why Choose SpeedPro Ottawa For Vehicle Wraps

Why choose SpeedPro Ottawa for your business vehicle wrap(s)? Because we provide:

• Full-body, partial wrap, and fleet wrap solutions
• In-house custom designs
• Premium 3M materials
• Professional installation, removal, and maintenance services

Ready To Drive Your Business Forward With Vehicle Wraps?

Ready to further explore vehicle wraps for effective business marketing? So is our professional team at SpeedPro Ottawa. Contact us today for a free consultation! We look forward to working with you.